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Article

Carrefour Kenya, KCB Bank Kenya, and Mastercard have launched a prepaid card to help customers manage grocery budgets.

IT News Africa Jul 30, 2026
Read the original Article page

TL;DR

Majid Al Futtaim's Carrefour Kenya partnered with KCB Bank Kenya and Mastercard to introduce a co-branded reloadable prepaid card.

Intelligence

The card allows users to set household essential budgets, track expenses, and access exclusive Carrefour discounts and rewards.

The card can be reloaded via Mastercard Gateway using any international bank card and is available to businesses via Mastercard's Merchant Cloud platform.

This partnership signals a growing push by retail and financial giants in East Africa to lock in consumer loyalty through targeted, closed-loop financial products.

By allowing card reloads via Mastercard Gateway using any international bank card, the product directly targets the diaspora remittance market, letting overseas relatives fund household needs without direct cash transfers.

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Further reading

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